Website Launch SEO Checklist PDF | Fillable Redirect Map and Site Migration Plan for Small Business Owners | 65 Checks, 5 Worksheets

TCD-Site-Launch-SEO-Checklist.pdf, 23 pages, US Letter size. Every checkbox, date, worksheet cell, and notes box is fillable, so you can type on screen and save, or print it and write by hand. Instant download after purchase.

65 checks. Each one shows what done looks like, how to check it, the free tool to use, the time in minutes, and a date box.
Plan, 2 to 4 weeks before launch: 10 checks
Staging checks, the week before: 20 checks
Launch day: 17 checks
First week: 9 checks
Follow-up at 30, 60, and 90 days: 9 checks
5 worksheets: accounts and access, baseline numbers, top 20 pages, a 56-row redirect map, and a rollback plan with launch log
A one-page progress summary and a list of 10 free tools

Start 2 to 4 weeks before your launch date and work phase by phase. Each check carries a tag. Skip Redesign checks if this is your first website, and skip New domain checks if your web address stays the same. All 65 checks add up to about 21 hours, spread over 3 to 5 months. Give your web designer a copy and tick off each step together.

Small business owners who are replacing an old website or launching a first one, whether a designer builds it or you do it yourself.

A free PDF reader such as Adobe Acrobat Reader, Preview on Mac, or Chrome. The checks use free tools: Google Search Console, Google Analytics 4, PageSpeed Insights, and the free version of Screaming Frog SEO Spider.